ALL Ontario shops will be closed starting April 8th. See details.

Meet our NEW Gold Hedgehog! Grab your taste today.


Lipstick - You're a Gem


Lipstick - You're a Gem



You're a gem—a rare beauty with a sparkling personality to match. You’re already the lead actress in this movie, so let our Ruby chocolate shade be your new sidekick—we’ll bring out the best in you and will always let you shine. You don’t need us to impress and turn heads, you’re doing that already.

Made in Canada and in great humour.

Did we fool you? ;)

Shipping & Gift Guarantee

Get FREE Shipping on Canadian Orders $99 or more

  • Merchandise total must be $99 or more per individual address, after discounts and before taxes.
  • Offer limited to online orders on shipped Standard Post within Canada.

Orders under $99 sent via Standard Post within Canada are just $10.
Orders sent to the USA shipped Fedex Express are $14.

Purdys Gift Guarantee

  • We take great care to ensure your gifts arrive in perfect condition (as if you’d delivered them yourself).
  • If there are any issues with your order, please call 1.888.478.7397 ext 4 or email within 15 days of delivery.

Customer Reviews

I know this is a joke buttttI know this is a joke but I want that. Anyone got any recommendations for something close too, lol.
Awesome new product!Fast shipping, beautiful colors and taste. Lip-smacking good!
Chocolatey gloss!!Love this lipstick. Very glossy and chocolatey!!! Ha ha just kidding and yes you fooled me! Happy Easter!
April FoolsDidn’t fool me, but wanted to pass on my congrats for a well done prank!!! Wishing always for chocolate lipstick!!
Don't care that it's a joke - want it!Oh, make this, please. I would love to have even just a lip balm that smells of real chocolate.