Purple Partnerships
Our Commitments
Bringing people together with chocolate.
The Flavelle Family and Purdys have always been passionate about giving back and investing in numerous philanthropic projects, and that passion continues to this day.
Bringing people together with chocolate.
The Flavelle Family and Purdys have always been passionate about giving back and investing in numerous philanthropic projects, and that passion continues to this day.
Creating opportunities to support more communities.
After generations of creating joyful memories with our confections, we realised we've also created a new platform for communities to be seen, heard and supported. A platform that can bring more people together and create even more joy to people who need it.
Creating opportunities to support more communities.
After generations of creating joyful memories with our confections, we realised we've also created a new platform for communities to be seen, heard and supported. A platform that can bring more people together and create even more joy to people who need it.
Making ourselves better every day.
In 2021, Purple Partnerships began partnering with amazing organisations to support their missions, strengthen their voice, and inspire ourselves and our communities to stand for the same values.
Making ourselves better every day.
In 2021, Purple Partnerships began partnering with amazing organisations to support their missions, strengthen their voice, and inspire ourselves and our communities to stand for the same values.
Our Pillars of Impact
2SLGBTQ+ Community
Black, Indigenous and People of Colour (BIPOC) Communities
Women's Empowerment and Health
Children and Youth Facing Vulnerabilities
Sustainable Cocoa
Purple Partners
Purple Partners are our long-term partnerships (one year and more). These partnerships are driven by our pillars and can include financial donations, awareness and resource funding.
2SLGBTQ+ Community
Partner:
Their Mission:
To combat 2SLGBTQ+ discrimination, racism and bullying in schools, summer camps, and workplaces.
Donation Amount: $109,705 (since 2021)
Black, Indigenous and People of Colour (BIPOC) Communities
Partner:
Their Mission:
In partnership with Indigenous, private and public sector stakeholders, Indspire educates, connects and invests in Indigenous people so they will achieve their highest potential.
Donation Amount: $50,000 (since 2022)
Women's Empowerment and Health
Partner:
Their Mission:
To crush ovarian cancer by raising funds for drug and treatment development. Supporters fundraise annually, as individuals or as a team, and then take part by plunging into the water on Mother’s Day.
Donation Amount: $20,000 (since 2021)
Partner:
Their Mission:
To help recently homeless and at-risk women and gender diverse individuals build a sustainable pathway out of poverty. Up With Women provides customized, one-on-one employment and mental health services by leveraging significant pro-bono partnerships in the private sector, and a staff made up almost entirely of program graduates and others with lived experience.
Donation Amount: $25,000 (Since 2023)
Children and Youth Facing Vulnerabilities
Partner:
Their Mission:
To empower vulnerable youth with the skills and resilience they need to graduate high school, build healthy relationships, navigate the challenges of young adulthood, and achieve success - however they define it. They do this by engaging youth in intensive and continuous clinical counselling, regular outdoor adventures, and supporting youth in a safe and caring community.
Donation Amount: $75,000 (since 2021)
Partner:
Children’s Hospital Foundations Across Canada
Their Mission:
To help local children's hospitals across Canada provide the best care to patients and support for their families.
Purdys' Dear Santa Christmas Campaign has been donating partial sales proceeds since 2019.
Donation Amount: $766,959 (since 2019)
Sustainable Cocoa
© Copyright Cocoa Horizons
Partner:
Their Mission:
To protect nature and children, and improve the livelihoods of cocoa farmers and their communities through the promotion of sustainable, entrepreneurial farming, improved productivity, and community development.
Premiums paid: $1,185,834 (since 2016)
Finding More Partners Along the Way
Purdys also supports great organisations and causes outside of Purple Partnerships' main pillars with smaller scale or one-time donations.
Our Corporate Partner
Purdys is proud to be a corporate partner of the Canadian Red Cross. Their work helps people and communities in Canada and around the world in times of need, and supports them in strengthening their resilience.
Apply To Be Our Next Purple Partner
Purple Partnerships prioritises Canadian registered organisations who support the Black, Indigenous, and People of Colour communities, Women, and Youth Facing Vulnerabilities, and Women's Health Causes.
If your organisation would like to apply to become our next Purple Partner, we'd love to hear from you! Please submit an application below.
Our commitment to the world, our communities, and our team is a roadmap without a destination.
We will always seek to learn about each other, improve ourselves and support amazing organizations along the way. Our pillars and our partnerships will guide us to continue to be better and kinder, and we hope you'll join us every step of the way.
Join us. Together, we're crafting kindness.
